Bring your
startup
Tech Passes and a demo booth on Builders' Row at the Village Expo, plus time with investors on the Builder packages. Applying is free. Get picked for a Free spot, or choose a Builder package from $595.



- C-Tribe x Tech
- Startup Alpha 2027
- Apply by May 15, 2027
- Free to apply
Startup Alpha 2027
Meet the companies, investors and talent at C-Tribe x Tech, then show them what you built.
What you get
- At least 2 Tech Passes for all 6 days of C-Tribe x Tech, with every package
- A demo booth on Builders' Row, the startup zone at the Village Expo, with every package
- Investor lounges and executive roundtables with Builder and Builder Plus, and a main-stage pitch slot with Builder Plus
Who can apply
- Startups founded in 2022 or later
- Raised under $1M CAD in total
- A live product or MVP, and a working website
- Founders who want to meet investors, customers, partners and talent
Packages
Choose your package
Three ways to join Startup Alpha. Pick the one that fits your team once you're accepted.

3 x 3 ft demo booth, 1 day
Free
$0Chosen by our jury, limited spots
- 2 Tech Passes for all 6 days
- A 3 x 3 ft demo booth on Builders' Row for one day (August 12 or 13)

5 x 5 ft demo booth, 2 days
Builder
$595CAD
- 3 Tech Passes for all 6 days
- A 5 x 5 ft demo booth on Builders' Row for both Village Expo days, August 12 and 13
- Your logo and one-line pitch on the Startup Alpha cohort list on our site
- Investor lounges and executive roundtables during C-Tribe x Tech
FeaturedFeatured 10 x 10 ft booth, 2 days
Builder Plus
$2,095CAD
- 4 Tech Passes for all 6 days
- A main-stage pitch slot at C-Tribe x Tech
- A featured 10 x 10 ft demo booth at the front of Builders' Row for both days, with power for hardware demos
- Your logo and pitch featured on the Startup Alpha page, plus a C-Tribe x Tech social media feature
- Investor lounges and executive roundtables during C-Tribe x Tech
Prices in CAD. Applying is free and you only pay if you're accepted. If you aren't picked for Free, we may offer you a Builder spot. Every package includes Tech Passes for all 6 days and a demo booth on Builders' Row. Builder and Builder Plus add the investor lounges and roundtables, and Builder Plus adds a main-stage pitch slot.
Builders' Row
Your spot at the Village Expo
Builders' Row is the startup zone at the C-Tribe Village Expo, August 12 and 13, 2027. Every Startup Alpha package includes time on it.
Free
3 x 3 ft demo booth, 1 day
A 3 x 3 ft demo booth on Builders' Row for one day (August 12 or 13)
Builder
5 x 5 ft demo booth, 2 days
A 5 x 5 ft demo booth on Builders' Row for both Village Expo days, August 12 and 13
Builder Plus
Featured 10 x 10 ft booth, 2 days
A featured 10 x 10 ft demo booth at the front of Builders' Row for both days, with power for hardware demos
- The startup zone
- The Village is laid out like a small town. Builders' Row is the zone for early-stage startups.
- Free to visit
- Admission is free with registration for both Expo days, and festival pass holders get in too, so the floor is open to everyone.
- Who walks by
- Investors, prospective buyers, founders and tech professionals, plus the wider C-Tribe community.
- Meet your next investor or customer
- Demo your product at your booth and talk with the investors and buyers walking the floor.
The Village Expo venue in Edmonton, AB will be announced. About the Village Expo
How it works
What happens when you apply
Apply
Tell us about your company. It takes about 10 minutes and it's free. Applications close May 15, 2027.
We review in batches
Applications are reviewed on a rolling basis, so applying early helps. We reply to every applicant by email.
Pick your package
Accepted startups choose Free (if offered) or a Builder package, pay for a paid package, name their passholders and confirm their exhibit day.
Show up
See you in Edmonton, August 12-17, 2027.
Have these ready
- Your name, city, email and phone number
- Your company name and website URL
- The year your company was founded (2022 or later)
- How much you've raised to date (under $1M CAD)
- Your stage: pre-seed, seed, early revenue or scaling
- Your industry, and any emerging tech you build with
- Your value proposition (200 words max) and your traction so far (150 words max)
- Whether you're raising now, and how much
- Your top three goals for C-Tribe
- Your preferred exhibit day: August 12 or 13, or either
- Your pitch deck as a PDF (optional)
About C-Tribe
Where industries collide
C-Tribe Festival brings tech, fashion, gaming, music, culture and film together in Edmonton for six days, August 12 to 17, 2027. It is run by C-Tribe Society, a not-for-profit that has grown from 170 guests in 2017 to more than 8,500 people across its events.
- In-person attendees in 2024
- 1,198
- Speakers in 2024
- 50
- Partners in 2024
- 46
- Free diversity passes in 2024
- 450+
FAQ
Good to know
Is there a free option?
What do the packages cost?
Who can apply?
When will I hear back?
Which day will we exhibit?
Can we bring more of the team?
Can I also enter a pitch competition?
What if we are not accepted?
Who do I contact with questions?
Ready to build?
Applications close May 15, 2027. Applying is free and you only pay if you're accepted.